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Brief · Copper Rail TavernLIVE
REPVANTAGEnow
HANDLE WINDOW OPEN
The seasonal that held one of Copper Rail's draft handles just kicked, so the tap is empty going into the fall menu reset. New bar manager Marcus Reed is auditing the full draft list, and new managers set their taps in the first rotation. The first open handle here in a while.
DEAL SCORE
84
VERY HIGH
THE TAKE
An open draft handle, the first one here in a while
LIVE SIGNALS
Marcus Reed · new bar manager · came from a craft taproom
SOURCE: LINKEDIN · PUBLIC PROFILE
last month
Public post: asking for local West Coast IPA options
SOURCE: SOCIAL · PUBLIC
this week
Seasonal handle kicked · open going into the menu reset
SOURCE: ON-PREMISE TRADE
this month
YOUR OPENING LINE
“Saw your post asking about local West Coast IPA options. I have two Ridgeline pours that hit the same profile, both ready to pour this week before your menu set locks.”
WHY NOW
1
ENTRY WINDOW
An open draft handle, the first one here in a while
2
BUYER SIGNAL
A public post this week: the flavor profile, the price ceiling, and that he is actively shopping, all confirmed
3
TIMING LOCK
The menu reset locks the full draft set for the season, the window is closing
MR
KEY CONTACT
Marcus Reed
Bar Manager · New to the program
FIELD INTEL
DRAFT HANDLES
16 taps total
OPEN HANDLE
One, just kicked
BEVERAGE MIX
Weekend-heavy
WINDOW CLOSES
Menu reset
DO NOT
Do not lead with the macro lager refresh. Marcus has said publicly he wants fewer of those on the wall, so opening with one costs you credibility before you pour a sample.
THIS IS A SAMPLE ACCOUNT
Pull yours
77
Industry packs
Every line
Sourced
$0
To start
What every brief sweeps
News and moves
Openings, expansions, leadership changes
Reputation
Reviews and what customers actually say
The opening
The public signal a competitor has not acted on yet

Every signal already exists in public data. The hard part is the time it takes to find it, and that is time the job never gave you.

The Problem

You already know this feeling.

The job got harder. The tools got built for someone else. Here is where a field rep's week actually breaks down.

01
You walk in blind
Two minutes of Googling from the parking lot is not a plan. The competition shows up with one.
02
The prep tax
Endless tabs. A half hour of digging. Before every call. Multiply that across a week and it's a part-time job you never signed up for.
03
The signal was public. You just missed it
The intel that wins a deal is almost always there to be found before you walk in. The hard part is the time it takes to find it, and that is time the job never gave you.
The Manifesto

Every other profession has software built to do their job. Reps have software built to report on their job.

That’s not a missing feature.

And nobody built for the rep.
And it has stayed that way.

The new AI sales tools just make the reporting smarter. RepVantage is the one built for the call, not the dashboard.

Today, without RepVantage
You run on memory, gut, and a relationship from six months ago that you hope still holds.
Tomorrow, with RepVantage
You walk in with a point of view, not a list of names.
So we built the opposite

Your CRM works for your manager.
RepVantage works for you.

No CRM required
RepVantage never touches your CRM. It runs on your calendar and live public data. Nothing to migrate, nothing to sync.
Buy it yourself
You download it and expense it. No IT ticket, no approval, no training. You open it and own it, and your numbers do the talking.
Built for the field
A phone-first app for the rep who walks in the door, not a desktop dashboard built for someone watching from HQ.
How much work is that?

Three steps. Before you reach the door.

No setup. No onboarding. First brief the same day you sign up.

01
Connect your calendar
RepVantage sees who you are meeting next. No calendar event? Type the account name or scan a business card.
02
It pulls the signals
Personnel changes, permits, reviews, competitor moves. Live public buying signals, across every source, automatically.
03
You get the brief
The take, the signals, the opening line. A sharp, trustworthy brief, ready to read in the parking lot.
Every line is sourced. Nothing is invented. When the public web is thin on an account, the brief says so.How briefs are sourced
01 · One account

Give it a name.
Get the brief.

Built on a beverage route. Tuned for 77 industries where a rep walks in a door. No dashboard, no feed to scroll. A name and a calendar slot go in. A sharp, sourced brief comes back: the take, the signals, the deal score, the opening line, every one pulled from live public data you would never have had the time to find.

wedge.repvantage.ioIllustrative · sample data
REPVANTAGEPREPFind in this brief, or jump to an account⌘KSAVED · PULLED just now · NO PULL USED
ILLUSTRATIVE · SAMPLE DATA
CR
Copper Rail Tavern
Neighborhood bar and grill · Old Town
74
Act this quarterWinter menu reset4.5★ (386)
Founded2009
Reviews386
Revenue$1.8M est.
Draft handles16
3-SECOND READ
New GM rebuilding the draft list before the winter menu prints.
WORK THIS ACCOUNT
NEW GM · DRAFT LIST RESET
Marcus Reed took over as general manager six weeks ago and posted that the winter menu launches with a new draft list. New managers set their taps in the first rotation, so the handles are in play now.
TAKE.001
The take

Copper Rail is a busy neighborhood bar and grill (open 11 AM to midnight, trivia Tuesdays, a wing night that fills the room) pouring 16 handles, mostly domestic with two rotating local seasonals. The new GM, Marcus Reed, came from a craft-forward taproom and has said he wants the list to feel local again. Tap #7 has been dry for three weeks, and the winter menu locks the draft set for about nine weeks. Walk in with two pours that fit his taste and the bar’s price tier, and offer a tasting before the menu prints.

LEAD WITH
Marcus wants the list to feel local again, and tap #7 is open now. Bring two pours he can taste this week.
AVOID
Don’t pitch the macro lager refresh. He called it the lazy rep playbook, so leading with it ends the visit.
WIN OVER
Offer a trivia-night tasting so the regulars vote on the new handle and he gets a story for the menu launch.
WALK-IN KIT · OPENER 1 OF 3
Say this first
“Saw your post about making the draft list feel local again. I have two pours that fit tap #7 and your price point, and I can bring them by before the winter menu prints.”
THEN ASK
Who signs off on the draft list now, you or Elena, and when does the winter menu print?
YOUR BAG · FROM YOUR LINEUP (2)
Bring these two pours
1Your West Coast IPAFits the tap #7 profile
2Your seasonal pale aleLocal, under his pint price
SIGNALS.006 · 3 FRESH · SOURCED
What changed
2026-08leadershipPRESSMarcus Reed named general manager, coming from a craft taproom
2026-09menuSOCIALPost: the winter menu launches with a new draft list
2026-09reviewREVIEWSReview: great wings, wish there were more local beers on tap
MOVES.003
Do this / not this
Open on his post about a local list, then offer two pours for tap #7 and a tasting before the menu prints.
Skip the macro refresh and the volume discount talk. He is choosing a story for the list, not a price.
TOP SELLERS · 3
What moves here
1Wing night platter · Reviews call the wings the reason they come back, sells out Tuesdays
2Smash burger · The most photographed plate in recent reviews
3Pretzel bites, beer cheese · Built for an IPA, and the bar already pushes it
COMP.008 · 3 MAPPED
Who holds the wall
IDIncumbent beer distributorThe relationship was with the last GM and has not been rebuilt with MarcusBEATABLE
DLDomestic light lagersStrong at this price tier, but Marcus wants fewer of them on the wallBEATABLE
LCLocal craft seasonalsNo contract behind them: each one is open the day it kicksWEAK HOLD
Softest hold: Local craft seasonals
QUOTES · 2 SOURCED
Quotes you can drop
“Best wings on this side of the river, and the trivia crowd is a blast”
Public review
“Friendly bartenders, cheap pitchers. Wish they had more local beer”
Public review
RATE THIS BRIEF
Guided tour · click anything on the screen to take over
Pull your first brief freeThree free briefs a month. No card.
01 · The decider and the open

The brief is step one.
Then it finds the human and writes the open.

A brief tells you the moment. Closing it takes two more things, and RepVantage brings both: the real decision-maker, verified and ranked out of everyone at the account, and a first message written in your voice from the exact signal that made the account live. No blank page. No “hi there.” Copy, send, walk in.

wedge.repvantage.ioIllustrative · sample data
SearchREPVANTAGEPREPFind in this brief, or jump to an accountSAVED · PULLED just now
CRCopper Rail TavernOLD TOWN · FOOD & BEVERAGE
PocketBriefPeople3IntelPlaysSignalsNotesBuild a dealOutreachBook meetingLog
PEOPLE · 3 NAMEDWho decides
MRMarcus ReedBar Manager · came from a craft taproomDECIDER
HOOKOwns the draft list. New to the program, wants it local again. Posted publicly about refreshing the taps.
Call Email
ERElena RuizOwner · signs vendor termsAPPROVER
Call Email
DKDev KapoorHead bartender · pours the tastingINFLUENCER
Call Email
WALK-IN KIT
SAY THIS FIRST OPENER 1 OF 3 Marcus: two Ridgeline West Coast IPAs, ready to pour before your winter set locks.
THEN ASKTaste them behind the bar this week?
YOUR BAG
Two Ridgeline IPAsthe exact profile Marcus was asking about
Tap #7open now, pour clean before the set locks
The draft is written from this brief in your voice. You review and send it from Gmail.
Draft outreach Call
DECIDER · PUBLIC CONTACT ON FILE
PUBLIC EMAIL
marcus@copperrail.example
PUBLIC
LINKEDIN
public profile
IN SEAT
Bar Manager · recently in seat
wedge.repvantage.ioSample data
OUTREACH DRAFT · PERSONALIZED AI-drafted
TOMarcus Reed
FROMSam Reyes· via Gmail
SUBJECT
Two local IPAs for the open handle

Marcus: saw your post about making the draft list feel local again. Congrats on taking the program; the taps are yours to shape now.

Tap #7 is open, and I have two Ridgeline West Coast IPAs that fit the profile you asked about. Both pour clean before your winter set locks.

Any chance I swing by this week and let the bar team taste them?

Thanks, Sam
From Copper Rail Tavern brief · 67 words
WRITTEN FROM THE BRIEF · IN YOUR VOICE
Open in Gmail Regenerate
You review and send from Gmail. Nothing sends on its own.
The intel, the human, and the email.
Every single pull.

One better call pays for a month of PITCH. Free gets the full brief. PITCH adds route planning and Outreach. CLOSE adds volume. DOMINATE is for teams of 5 or more.

3PREP
20PITCH
50CLOSE
CustomDOMINATE
BRIEFS / MONTH · PREP IS FREE
Pull your first briefSee the plans
FREE TO START · CANCEL ANYTIME
02 · One morning

One name is a brief.
A whole list is a morning.

The generator turns one account into a brief. Prospect finds the accounts worth briefing, and Batch runs the whole list at once. Queue twenty before coffee. Each brief lands the second it is ready, pings your phone, and stacks up in your Saved tab while you drive.

wedge.repvantage.ioIllustrative · sample data
Prospect research
Queue your whole route6 in queue · 3 ready
Brief ready
02 · Batch research
Queue the list. Go sell.
01
Old Town Alehouse
Ready
02
Wells Street Wine Bar
Ready
03
North & Clark Bottle Shop
Ready
04
Gold Coast Chophouse
Researching
05
River North Growler Co.
Queued
06
Clybourn Market & Deli
Queued
3Ready1Researching2Queued6 of 20 a batch
Saved tab · just landed
Old Town AlehouseBrief
Wells Street Wine BarBrief
North & Clark Bottle ShopBrief
Every ready brief autosaves to Saved. Up to 20 accounts a batch, each counted against your monthly briefs. Batch runs on every plan, including Free.
01 · Prospect Discovery
Find the accounts worth a brief.
Copper Rail Tavern, Chicago · or paste a list, one per line
Jump inCopper Rail TavernHarbor & VineLogan Taproom
Find accounts in a ZIPPull a whole area, then queue the ones you want.
Unverified Google listings · tap to queue
ZIP60610Within 3 mi 4+ stars
Old Town Alehouse
Old Town · bar· 4.6 starsOpen now· 0.4 mi
Queued
Wells Street Wine Bar
Old Town · wine bar· 4.5 starsOpen now· 0.7 mi
Queued
North & Clark Bottle Shop
Near North · liquor store· 4.7 starsOpen now· 1.2 mi
Queued
Gold Coast Chophouse
Gold Coast · restaurant· 4.4 starsOpen now· 1.5 mi
Queued
River North Growler Co.
River North · bottle shop· 4.3 starsOpen now· 2.0 mi
Queued
Clybourn Market & Deli
Lincoln Park · grocery· 4.2 stars· 2.6 mi
Queued
03 · One week

Plan the week.
Plan the run.

The accounts you already researched become the week. The Wedge sequences them into a suggested order, holds your booked appointments exactly where they are, and prices every leg with live traffic before you leave. You stop planning the day in the parking lot and start walking in with the brief already pulled.

wedge.repvantage.ioIllustrative · sample data
PLANYour week5 DAYS · 25 STOPS · 5 BOOKED Today
25
STOPS
5
BOOKED
~106
MILES
5
ROUTES TO BUILD
MONMonday5 stops
Copper Rail TavernOld Town
Harbor & VineLincoln Park
Lakeview Beer GardenLakeviewBooked 11:00
Andersonville AlehouseAndersonville
Uptown Bottle ShopUptown
FOLLOW-UP DUEOld Town Alehouse+ Add
~22 mi+ AddApple CalendarBuild route
TUETuesday5 stops
Fulton Market GrocersFulton Market
West Loop SmokehouseWest Loop
Wicker Park Bottle ShopWicker ParkBooked 11:30
Logan TaproomLogan Square
Humboldt ProvisionsHumboldt Park
~20 mi+ AddApple CalendarBuild route
WEDWednesday5 stops
Loop ChophouseThe Loop
South Loop SpiritsSouth Loop
Pilsen CantinaPilsenBooked 11:20
Bridgeport Social ClubBridgeport
Hyde Park MarketHyde Park
FOLLOW-UP DUERiver North Growler Co.+ Add
~22 mi+ AddApple CalendarBuild route
THUThursday5 stops
River North RooftopRiver NorthBooked 8:00
Gold Coast TavernGold Coast
Lakeview Beer GardenLakeview
Avondale TapAvondale
Edgewater BistroEdgewater
FOLLOW-UP DUENorth & Clark Bottle Shop+ Add
~24 mi+ AddApple CalendarBuild route
FRIFriday5 stops
Copper Rail TavernOld TownBooked 8:20
Harbor & VineLincoln Park
Wicker Park Bottle ShopWicker Park
Fulton Market GrocersFulton Market
West Loop SmokehouseWest Loop
~18 mi+ AddApple CalendarBuild route
SUGGESTED THIS WEEKWells Street Wine Bar+ AddGold Coast Chophouse+ Add
wedge.repvantage.ioSample data
MONDAY RUNSUGGESTED ORDERPITCHLIVE TRAFFIC
Suggested order, not a drive route
Copper Rail Tavern
Old Town · On-Premise
6 min live
Harbor & Vine
Lincoln Park · On-Premise
7 min live
Lakeview Beer Garden
Lakeview · On-Premise
Booked 11:00
5 min live
Andersonville Alehouse
Andersonville · On-Premise
4 min live
Uptown Bottle Shop
Uptown · Retail Beverage
Day pack ready · all 5 stop briefs open offline
5
STOPS
22
MILES
22m
DRIVE
1
BOOKED
1
PULL THE WEEK
The accounts you already researched and every booked call land on one calendar. No re-entry, no CRM sync.
2
SEQUENCE THE RUN
The Wedge suggests an order from the stops' locations, and holds booked appointments exactly where they sit.
3
PRICE THE DRIVE
Every leg is timed with live traffic before you leave, so the ETA is real, not a guess off a map.
4
WALK IN READY
Each stop opens with its brief already pulled. You just drive, and arrive knowing the play.
5
CLOSE AND CAPTURE
On the way out, log the outcome and pick a follow-up date, or dictate the note. The Wedge nudges you the morning it comes due, so a live deal never slips your mind.
Suggested order offline. Live traffic-aware times on the road.Plan your first week
Built by a rep

Built from the rep’s side of the windshield.

RepVantage was built by its founder, Luke Hayes, out of his own years carrying a bag.

  • Ran 300+ foodservice accounts across Central Texas.
  • Grew up around the family's beverage distributorship in Chicago.
  • Founded RepVantage in 2025.
04 · The whole team

Start as one rep.
Grow into Teams.

Wedge is built for the rep, and it is free to start. The rep buys it, the rep owns it, and nobody has to approve it. When a manager wants the whole team on it, Teams adds the admin console on top, scoped to that company. The play is one rep at a time until the company makes RepVantage the standard.

1STAGE 01
The rep
You download Wedge and expense it. No permission needed. You start walking in sharper than anyone else in the room, and your numbers move.
2STAGE 02
The team
Your colleagues see your briefs and want in. Your referral link brings them aboard, and the whole territory starts compounding.
3STAGE 03
Teams
Leadership makes RepVantage the standard. Teams adds the admin console on top: the roster, plays handed to reps, and one shared book where every rep’s wins and losses sharpen the next brief for everyone.
A window, not a leash. Admins assign, share, and brand. Nothing in the console rewrites a brief or a draft a rep wrote; that stays theirs.See Teams
05 · Pick your pace

Start free.
Pay when it pays.

Every plan gets the full brief. On the rep plans the brief count is the lever, and route planning plus Outreach turn on at PITCH. Monthly, cancel anytime.

PREPFree
3 briefs a month
The full brief
Take, signals, three moves, the decider, and a first email in your voice. No card.
PITCH$24.99/mo
20 briefs a month
+ Route planning and Outreach
Plan the day into one run with booked stops pinned, and work the follow-up queue.
CLOSE$49.99/mo
50 briefs a month
+ Room for the whole pipeline
Everything in PITCH, with enough briefs to keep every active deal warm.
DOMINATEContact us
Teams of 5+ reps
+ The team layer
Teams admin console, one compounding book across the roster, unlimited seats.
Refer a rep, get 3 bonus briefs. See how it works
FAQ

The questions reps ask first.

Short answers to what comes up before the first brief. No fine print.

Do I have to connect my CRM?

No. RepVantage never touches your CRM. It works off your calendar and live public data, so there is nothing to migrate and nothing to sync.

Will my manager see what I do in it?

No. RepVantage is yours. There is no admin dashboard, no activity log, and no manager seat on the rep plans. It is a tool for you, not a tool that watches you.

What does it cost?

Free to start with three briefs a month, no card. Pitch is $24.99 a month for twenty briefs, Close $49.99 for fifty. Dominate is the enterprise tier for teams of five and up, priced around what the team needs. Every paid plan runs the same full product; the brief count is the difference. Most reps expense it.

I run a sales team. Can I roll this out?

Yes. That is DOMINATE, the enterprise tier for teams of five and up: unlimited seats, intelligence that compounds across the roster, an admin layer, and custom onboarding. Book an onboarding call and we will scope it with you.

Is my calendar data safe?

RepVantage reads your calendar so it knows who you are seeing next, and adds an event only when you schedule a visit. Nothing is shared and nothing is sold.

Is there an app to download?

RepVantage runs in your browser today, so you can start in seconds.

For once, you feel something reps aren’t supposed to feel on a Monday. You feel good at this. Not lucky. Not surviving. Actually good.

Your next call is
already on the calendar.

Walk in ready. Your first brief is free.

Free to start with 3 briefs a month. No CRM, no IT ticket, cancel anytime.
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