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The Industry Pack Layer

INDUSTRIES

77 packs. Your language.

Every brief is overlaid with an industry pack tuned to your buyer. The signals that move them. The players you'll meet. The 2026 reality you're walking into. Pick your pack and run, no admin setup, no CRM to log into. Not a template. A live operating layer.

77 industries live1,200+ signals tracked180+ incumbents14 mega-trends . 2026
The proof

Same account.
Two different walk-ins.

A generic AI brief reads like a horoscope. An industry pack reads like a coworker who's been in this industry for twelve years and knows exactly what's happening on the buyer's calendar today.

Without an industry pack
"Copper Rail Tavern is a casual dining bar and grill in the Old Town neighborhood of Chicago. They serve wings and craft beer. Recommendation: build rapport with the owner, ask discovery questions, identify pain points, and present your solution in a way that resonates with their needs."
A WASTED STOP. NO INTEL. NO PLAY.
With the Beverage pack
LIVE
Marcus Reed took over the bar program recently, after years at a craft-forward taproom. He posted this week asking for local West Coast IPA options. Copper Rail leans on weekend beverage sales, and a seasonal handle just kicked. The winter menu reset locks the draft set for the season, so the open handle is a closing window.
THE PLAY: Walk in with two Ridgeline West Coast IPAs. Propose a short pilot. Let the bartenders taste them this week.
LIVE INTEL. THE PLAY. WALK IN SHARP.
The ecosystem

Nine families.
Seventy-seven packs.

Each family is a distinct buying motion. Each pack inside is tuned to the way that industry actually buys: the calendar, the incumbents, the regulatory cliff that's coming next quarter.

HEAVY · 21 packs

Industrial & Heavy

Downtime costs more than the contract. Regulations move the market. The truck on the road is the demo and the receipt.

HVAC
OPEN PACK →
HVAC & Plumb
Top signal: R-410A inventory liquidation
PLAYERS Service Titan · Carrier · Lennox
GC
OPEN PACK →
Construction
Top signal: New permit > $5M filed
PLAYERS Procore · Autodesk · Sage 300
IND
OPEN PACK →
Industrial
Top signal: Plant shutdown unplanned
PLAYERS Grainger · MSC Industrial · Fastenal
JSN
OPEN PACK →
JanSan
Top signal: Program renewal window
PLAYERS EcoLab · Diversey · Imperial Dade
AUTO
OPEN PACK →
Automotive
Top signal: CDK contract escape attempt
PLAYERS CDK Global · Reynolds & Reynolds · Tekion
MAR
OPEN PACK →
Marine Power
Top signal: Dealer franchise change
PLAYERS Yamaha Marine · Mercury · Volvo Penta
LOG
OPEN PACK →
Logistics
Top signal: Broker bond compliance flag
PLAYERS CH Robinson · XPO · JB Hunt
DEF
OPEN PACK →
Defense
Top signal: Contract award disclosed
PLAYERS Anduril · Palantir · Shield AI
FIRE
OPEN PACK →
Fire & Life Safety
Top signal: Incumbent service company acquired
PLAYERS Pye-Barker · APi Group · Cintas Fire Protection
CWT
OPEN PACK →
Water Treatment
Top signal: Tower listed on cooling tower registry
PLAYERS Ecolab Nalco Water · Chem-Aqua · Culligan Commercial
WST
OPEN PACK →
Waste & Recycling
Top signal: Franchise or contract expiration near
PLAYERS Waste Management · Republic Services · Waste Connections
POOL
OPEN PACK →
Pool & Spa Supply
Top signal: Remodel or equipment permit filed
PLAYERS POOLCORP · Heritage · Fluidra
UNI
OPEN PACK →
Uniform & Linen
Top signal: Contract renewal window opening
PLAYERS Cintas · Vestis · UniFirst
GAS
OPEN PACK →
Welding & Gas
Top signal: Plant expansion announced
PLAYERS Airgas · Linde · Matheson
LUBE
OPEN PACK →
Lubricants & Fuel
Top signal: Local jobber acquired
PLAYERS RelaDyne · Moove · Brenntag Lubricants
LPG
OPEN PACK →
Propane
Top signal: Tank installation permit filed
PLAYERS AmeriGas · Ferrellgas · Suburban Propane
WASH
OPEN PACK →
Car Wash Supply
Top signal: Chemical contract re-bid opened
PLAYERS National Carwash Solutions · Sonny's Enterprises · ZEP Vehicle Care
RENT
OPEN PACK →
Equipment Rental
Top signal: Major project permit filed
PLAYERS United Rentals · Sunbelt · Herc
TOOL
OPEN PACK →
Tool Trucks
Top signal: Shop hiring technicians
PLAYERS Snap-on · Matco · Mac Tools
FRT
OPEN PACK →
Freight Brokerage
Top signal: New DC or plant opening
PLAYERS TQL · C.H. Robinson · RXO
STAF
OPEN PACK →
Staffing
Top signal: Burst of direct job postings
PLAYERS Express Employment · PeopleReady · Aerotek
The signal layer

468+ signal patterns.
Tracked across every industry.

Permits. POS data. Earnings calls. LinkedIn moves. Trade press. Each pack knows what to watch for, what it means, and which moves come next.

FSMenu shrunk > 15%2m
SNKBetter-for-you or protein gap3m
PETBig-box shelf cut4m
LIVNew booker5m
TELPOTS to cell migration6m
RXTrial enrollment surge7m
JSNProgram renewal window8m
PESTCompetitor account cancelled9m
VETPractice manager turnover10m
OPTCompetitor line repriced on tariffs11m
VNDOffice expansion or new building12m
GASPlant expansion announced13m
WASHEquipment failure downtime posted14m
RENTMajor project permit filed15m
FSMenu shrunk > 15%16m
SNKBetter-for-you or protein gap17m
PETBig-box shelf cut18m
LIVNew booker19m
TELPOTS to cell migration20m
RXTrial enrollment surge21m
JSNProgram renewal window22m
PESTCompetitor account cancelled23m
VETPractice manager turnover24m
OPTCompetitor line repriced on tariffs25m
VNDOffice expansion or new building26m
GASPlant expansion announced27m
WASHEquipment failure downtime posted28m
RENTMajor project permit filed29m
FSMenu shrunk > 15%30m
SNKBetter-for-you or protein gap31m
PETBig-box shelf cut32m
LIVNew booker33m
TELPOTS to cell migration34m
RXTrial enrollment surge35m
JSNProgram renewal window36m
PESTCompetitor account cancelled37m
VETPractice manager turnover38m
OPTCompetitor line repriced on tariffs39m
VNDOffice expansion or new building40m
GASPlant expansion announced41m
WASHEquipment failure downtime posted42m
RENTMajor project permit filed43m
FSFill-rate complaint2m
SNKStore remodel or new opening3m
PETIndie pack signing event4m
LIVTicketing switch5m
TELUCaaS contract renewal6m
RXRep ban list change7m
JSNGreen Seal cert hit8m
PESTHome sale pending (WDO inspection)9m
VETNew DEA registration or location10m
OPTPractice acquired by PE group11m
VNDIncumbent operator acquired12m
GASFab shop hiring welders13m
WASHNew district or ops manager14m
RENTData center or plant announced15m
FSFill-rate complaint16m
SNKStore remodel or new opening17m
PETIndie pack signing event18m
LIVTicketing switch19m
TELUCaaS contract renewal20m
RXRep ban list change21m
JSNGreen Seal cert hit22m
PESTHome sale pending (WDO inspection)23m
VETNew DEA registration or location24m
OPTPractice acquired by PE group25m
VNDIncumbent operator acquired26m
GASFab shop hiring welders27m
WASHNew district or ops manager28m
RENTData center or plant announced29m
FSFill-rate complaint30m
SNKStore remodel or new opening31m
PETIndie pack signing event32m
LIVTicketing switch33m
TELUCaaS contract renewal34m
RXRep ban list change35m
JSNGreen Seal cert hit36m
PESTHome sale pending (WDO inspection)37m
VETNew DEA registration or location38m
OPTPractice acquired by PE group39m
VNDIncumbent operator acquired40m
GASFab shop hiring welders41m
WASHNew district or ops manager42m
RENTData center or plant announced43m
FSNew corporate chef2m
SNKRoute sales hiring3m
PETFresh-food brand launch4m
LIVCapacity expansion permit5m
TELNew IT director6m
RX340B status change7m
JSNNew facility director8m
PESTVisible infestation or swarm reported9m
VETDistributor contract or GPO shift10m
OPTNew OD licensed or associate added11m
VNDCafeteria closure or downsizing12m
GASCylinder contract renewal due13m
WASHNew tunnel construction stalled14m
RENTGC awarded new contract15m
FSNew corporate chef16m
SNKRoute sales hiring17m
PETFresh-food brand launch18m
LIVCapacity expansion permit19m
TELNew IT director20m
RX340B status change21m
JSNNew facility director22m
PESTVisible infestation or swarm reported23m
VETDistributor contract or GPO shift24m
OPTNew OD licensed or associate added25m
VNDCafeteria closure or downsizing26m
GASCylinder contract renewal due27m
WASHNew tunnel construction stalled28m
RENTGC awarded new contract29m
FSNew corporate chef30m
SNKRoute sales hiring31m
PETFresh-food brand launch32m
LIVCapacity expansion permit33m
TELNew IT director34m
RX340B status change35m
JSNNew facility director36m
PESTVisible infestation or swarm reported37m
VETDistributor contract or GPO shift38m
OPTNew OD licensed or associate added39m
VNDCafeteria closure or downsizing40m
GASCylinder contract renewal due41m
WASHNew tunnel construction stalled42m
RENTGC awarded new contract43m
Inside a pack

Four layers per industry.
Every brief overlays all four.

Showing the Beer pack as the worked example. Same architecture across all 77.

Signals
01

The events that move the buyer. Watched 24/7 from public sources.

  • Tap gap detected
  • New beverage director hired
  • Distributor switched (Reyes ↔ RNDC)
  • Patio or taproom build-out permit
  • Craft handle dropped for macro
Players
02

The incumbents you're displacing and the insurgents you're competing with.

  • Reyes-RNDC
  • Breakthru Bev
  • Anheuser-Busch
  • Molson Coors
  • Constellation
  • Boston Beer
Deciders
03

Who actually signs. Who gates the room. Who you should never pitch.

  • Beverage Director
  • GM
  • Bar Manager
  • Multi-unit owner
2026 Reality
04

The mega-trend baseline the pack is calibrated to right now.

Reyes-RNDC closed its 11-market consolidation May 2026 - one truck now owns the shelf in those DMAs and the franchise law makes a switch a 2-year fight. Premium domestic is flat to down 4 percent YTD; craft, import and RTD pull every point of growth. TTB label-approval backlog still runs 6-plus weeks, so new-SKU velocity is the gating constraint.
Don't see yours?

Custom packs ship in 48 hours.

Send the founder your industry and your three biggest accounts. Pack ships in 48 hours tuned to your sub-industry, with real 2026 signals baked in. Luke reviews every custom pack personally.

Founder replies same day · 48-hour pack turnaround · No charge